The Espresso Station in Hoi An is a cozy, hidden coffee shop tucked away down a charming alleyway off Tran Hung Dao Street. It is renowned for serving exceptional specialty coffee made from locally sourced Vietnamese beans, with a signature

Mr. Xe Tailor in Hoi An is a legendary, long-standing custom clothing shop located on Nguyen Thai Hoc Street. Run by the charismatic Mr. Xe, the business is widely celebrated for its exceptional craftsmanship, personalized styling advice, and great value

Moments Hoi An Cafe is a popular and aesthetic café located on Le Loi Street right in the heart of the Ancient Town. It is widely famous for its charming yellow walls, cozy ambiance, and the iconic “From Hoi An

Cocobox in Hoi An is a charming cafe and concept store that blends a cozy coffee shop vibe with a boutique showcasing local artisanal products. Located in the heart of the Ancient Town, it is famous for its delicious fresh

The Son Bistro in Hoi An is a charming, family-run restaurant and bar situated right in the heart of the Ancient Town on Le Loi Street. It offers a cozy ambiance ideal for enjoying a mix of authentic Vietnamese dishes,

Morning Glory Mother’s Kitchen at 14 Nguyen Thai Hoc in Hoi An is a celebrated dining venue created by renowned local chef Ms. Vy. The restaurant focuses on farm-to-table Vietnamese dishes, spotlighting ancestral recipes and traditional country-style cooking passed down

Boulevard Gelato in Hoi An is a charming dessert spot located on Tran Phu Street right in the heart of the Ancient Town. It is widely popular for serving a rich variety of smooth, authentic Italian-style gelato alongside refreshing drinks

Yaly Couture is one of the most prestigious and renowned custom tailoring establishments in Hoi An, operating for over two decades. Known for its exceptional craftsmanship, the brand specializes in high-end bespoke garments ranging from tailored suits and elegant dresses

Couleurs d’Asie by Réhahn is a renowned permanent photography exhibition located in the heart of Hoi An’s Ancient Town, showcasing the rich cultural tapestry of Vietnam. Founded by the French photographer Réhahn, the gallery features a stunning collection of large-scale

Located at 135 Tran Phu Street, this flagship branch of Hoi An Roastery is nestled inside a charming, traditional wooden building right in the heart of the Ancient Town. It offers a cozy, atmospheric setting featuring rich dark wood interiors

Located on An Hoi Islet overlooking the river, Vy’s Market Restaurant is a vibrant, market-style dining concept established by renowned chef Ms. Vy to showcase authentic Vietnamese street food. The spacious venue features live cooking stations where guests can watch

Hidden down a narrow alley off Tran Hung Dao Street, Bale Well is a legendary local institution famous for its fun, interactive, and set-menu style dining experience. The restaurant operates without a traditional a la carte menu, automatically serving guests